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Explain handmade materials and creative choices on your website

Summary

Explain handmade pieces through materials, creative choices, useful photographs, care information, and current purchase destinations without promising sales.

Published

Connect materials and creative decisions to each piece

Connect your creative intentions to visible decisions in the piece, such as materials, shape, and finishing work.

Publish descriptions alongside purchase guidance so someone reading the story can find the current seller or ordering method.

Add materials and dimensions to photographs

List the name, materials, dimensions, and use. Show the whole piece, details, and use in context without relying on photographs alone for colour or size.

Provide text alternatives for meaningful photographs. W3C explains conveying their information in a short phrase or sentence. (W3C WAI: Informative Images)

Describe creative choices and actual processes

Connect material and finishing choices to the piece’s characteristics. Explain what happens at each photographed production stage.

Check descriptions such as entirely handmade against outsourced work and purchased components. Describe durability or handling only through supported, specific information.

Explain care and current purchasing channels

Publish care and use instructions. Check purchase links for the correct item and current availability.

Mark discontinued work as previous pieces if retaining it. Start with one representative piece’s materials, process, and use, then revise descriptions as production changes.

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Frequently asked questions

Q: Is a statement of intention sufficient?

A: Connect it to materials and shape and give concrete examples of the work involved.

Q: Should I show work in progress?

A: Choose useful stages and explain the work in text too.

Q: Should I delete discontinued pieces?

A: You can retain them as previous work, revising any wording that implies current availability.

Q: Does the site need payments?

A: It can link to an existing sales channel. Check order and payment facilities separately.

Sources

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