Tag
Articles tagged #Psychology
3 articles
3 articles
Balance Market Norms and Social Norms to Build Stronger Business Relationships
Distinguish payment-based and trust-based expectations, set fair business terms, and develop appreciation without substituting goodwill for proper compensation.
Understand Probability Weighting and Separate Impressions From Decision Data
Understand how small probabilities gain subjective weight, why certainty matters, and how to communicate responsibly while judging risks with data.
Affordance in Design: Help Customers Understand How to Act
Explore affordances and signifiers through buttons, shop layouts, and packaging. Use clear design to reduce hesitation and help customers take action.